Budget airline Wizz Air has launched a new ‘business class’-style ticket for passengers, offering premium features for an additional fee.
‘Wizz Class’ perks include the ability to block off the middle seat for more elbow space and leg room, priority boarding, two cabin bags and a complimentary snack and non-alcoholic drink onboard.
After a trial was carried out in December, the service is available for purchase on the selected flights to and from Budapest, Bucharest Otopeni, Warsaw, London Luton, London Gatwick and Rome Fiumicino.
When a customer chooses Wizz Class, one of the middle seats closer to them (1B and 1E) will be reserved on their flights.
As the first row also includes extra legroom, the service will ensure more space and comfort to relax or work while flying in the efficient, single-class cabin.
The product is available as an add-on when booking Smart and Plus seats. According to the airline, Wizz Class uses dynamic pricing, starting from 50 Euros (around £43).
These bundles include priority boarding with a 10 kg carry-on suitcase.
With additional Wizz Class service, passengers will also get a booked middle seat and a complimentary non-alcoholic drink and snack.
Wizz Air, a Hungarian low-cost airline group, has launched a new ‘business class’-style ticket
With Wizz Class, passengers will get a booked middle seat and a complimentary non-alcoholic drink and snack
Silvia Mosquera, commercial officer at Wizz Air, said: ‘Business travel is growing across our network, and we’ve listened to what our passengers want.
‘They’re asking for a bit more space and speed, but they don’t want to pay legacy airline prices for business class.
‘Wizz Class answers that demand—offering passengers the room they crave and the service they deserve, without compromising our simple, convenient model. We are also committed to staying a single-class carrier with our efficiency targets’
It is not the first time budget airlines have pivoted towards upmarket experiences, with many US low-cost carriers looking to compete with major airlines.
Southwest announced it will be transitioning from open to assigned seating in 2026 and is also launching premium seating options.
JetBlue has already established its low-cost, upmarket hybrid business model with ‘EvenMore’, a premium perks scheme which offers customers early boarding, extra legroom and front-of-plane seats, plus free alcoholic drinks and exclusive snacks.
Ryanair allows passengers to book extra seats for comfort while easyJet customers can choose certain seats for extra legroom.
It comes after Wizz Air announced that it is bringing back the highly-prized ‘All You Can Fly’ pass for a third time, having originally introduced it in 2024.
After a trial was carried out in December, the ‘Wizz Class’ service is available for purchase on the selected flights to and from Budapest, Bucharest Otopeni, Warsaw, London Luton, London Gatwick and Rome Fiumicino
For the equivalent of around £439, travellers can fly as many times as they want throughout the year to 34 destinations across Europe and the Middle East.
However, actually getting your hands on a pass could prove a bit challenging, as only 10,000 will be up for grabs.
The deal also comes with some caveats: a booking fee for each flight costs €9.99 (£8.80), meaning passengers are still technically paying for each journey they take.
In addition, flights cannot be booked in advance. Subject to availability, all journeys must be booked within a 72-hour window.
According to Wizz Air, the average ‘All You Can Fly’ member flies nine times a year using their pass.
