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Home » The ‘sneaky tricks’ that make your flights more expensive – and how to avoid them
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The ‘sneaky tricks’ that make your flights more expensive – and how to avoid them

By staffAugust 22, 20252 Mins Read
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The ‘sneaky tricks’ that make your flights more expensive – and how to avoid them
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From transfers to new outfits and the cost of the hotel, there’s lots to account for when budgeting a holiday.

Flight prices are another issue, and it can often feel like plane fares shoot up every time the website refreshes.

There are several ‘sneaky tricks’ booking websites can use to make the tickets more expensive.

Andrea Platania, a travel expert at Transfeero, explains how repeatedly searching the same route can cause prices to shoot up.

‘It signals urgency, and the algorithms will exploit that,’ they warn, according to the Mirror.

Another marketing strategy airlines sometimes use is listing ‘only two seats left at this price’.

The travel expert reveals this isn’t always true, and advises: ‘Don’t panic-book unless you’ve checked the same flight on a second device or different booking site’.

Prices also increase around weekends and bank holidays which are often peak times to head away. 

There’s several ‘sneaky tricks’ booking websites can use to make the tickets more expensive 

Andrea Platania, a travel expert at Transfeero, explains how repeatedly searching the same route can cause prices to shoot up (stock)

Andrea Platania, a travel expert at Transfeero, explains how repeatedly searching the same route can cause prices to shoot up (stock)

Andrea shares how holidaymakers can grab the best prices when booking flights and avoid the marketing tricks. 

One technique the travel expert advises is searching for tickets in incognito mode.

They add: ‘Using incognito or private browsing stops airlines and booking platforms from tracking your search history and adjusting fares.’

The simple trick ‘only takes seconds, but it can save you hundreds,’ Andrea says.

They explained tourists need to select the three dots at the top right of their screen and select ‘New Incognito Window’.

Alternatively, Safari users can select ‘Private Window’ by going through the File menu.

Booking sites including Skyscanner also notify customers when prices drop, which can be handy to know.

Andrea reveals another tip: ‘Cookies store your browsing behaviour, and travel sites can use that data to increase prices if they think you’re keen. 

Andrea shares how holidaymakers can grab the best prices when booking flights and avoid the marketing tricks (stock)

Andrea shares how holidaymakers can grab the best prices when booking flights and avoid the marketing tricks (stock)

‘Wipe them and you reset the game.’ 

When travellers plan to travel also massively impacts the price, with midweek and other less-desirable timings lowering costs.

If booking in August, Andrea advises against Sunday returns, which they say is ‘one of the priciest travel days’.

The expert also warns against booking faraway airports for the cheaper fare, arguing the travel cost getting there soon adds up. 

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