It’s something that many of us use every night to help us fall asleep.
But your white noise could soon be replaced with another unusual sound – frying chicken.
Sleep wellness company, Hatch, has joined forces with KFC to release a new ‘Kentucky Fried Chicken Rain’ track.
The 20-minute track was recorded at KFC’s Test Kitchen, and sounds surprisingly similar to rain.
‘At Hatch, we take pride in producing the most effective audio for sleep,’ said Eric Pallotta, CMO at Hatch.
‘When we kept seeing social media posts about the similarity between frying chicken and rain, we decided to make the absolute best version of that audio.
‘And who better than the OG fried chicken experts themselves, KFC, to do it with!
‘We’re so excited to see our customers’ reactions to this fun, quirky content and can help them fall asleep to fried chicken right before bed without ever taking a bite.’
Sleep wellness company, Hatch, has joined forces with KFC to release a new ‘Kentucky Fried Chicken Rain’ track
It’s something that many of us use every night to help us fall asleep. But your white noise could soon be replaced with another unusual sound – frying chicken
Hatch was inspired to create the sleep track after seeing a rumour on the internet that the recorded sound of ‘falling rain’ was actually the sound of frying chicken.
Specialists from the sleep company travelled to KFC’s headquarters in Louisville, Kentucky, where they recorded the sound of chicken as it sizzled in the fryers.
The 20-minute track is available for free now on Hatch’s YouTube channel.
The track has been welcomed across social media, where fans have expressed their delight.
Commenting on Hatch’s Instagram post about the track, one user wrote: ‘Can’t tell if I’m getting sleepy or hungry.’
Another added: ‘I love when chicken puts me to sleep it’s so magical.’
And one joked: ‘This feels like permission to eat tendies in bed. TYSM.’
If you’re planning to listen to the fried chicken track to fall asleep, make sure you don’t have the 20-minute track on repeat.
The track has been welcomed across social media, with fans have expressed their delight (stock image)
While short bursts of brown noise are unlikely going to do any damage, studies have shown that using noise continuously through the night could be risky.
In 2020, researchers from the University of Pennsylvania reviewed 38 previous studies on using noise as a sleep aid.
Their analysis revealed there was little evidence that continuous noise helped people to fall asleep, while one study even found it led to more disrupted sleep.
Speaking to The Guardian, Professor Mathias Basner, who led the study, said: ‘Whenever we’re exposed to sounds and noise, the inner ear is translating that into nerve signals that are then interpreted by the brain.
‘It is an active process, which generates metabolites, some of which have been shown to be harmful to the inner ear.
‘You probably want to have a period where the auditory system can wind down, regenerate and prepare for the next wake period.’
