A close friend of ITV I’m a Celebrity contestant Coleen Rooney has called on the show’s producers to “do more” for her pal.

Lizzie Cundy, 56, became friends with Rooney through their footballers husbands – Wayne Rooney and Jason Cundy.

Cundy parted with Jason in 2012 but has remained friends with Rooney since.

Rooney has quickly become a fan favourite on the ITV programme, recently securing all the available stars in Tuesday’s Bushtucker Trial.

The 38-year-old faced the The Farmyard of Fear with Coronation Street star Alan Halsall where both excelled.

Yet, it was the more candid moments Rooney shared with her Campmates that Cundy has most praise for.

Rooney has become a fan favourite on this series of I’m a Celebrity

ITV

She really holds her emotions in, and I’m glad that people are starting to see the softer side of her,” Cundy glowed.

However, the socialite called out I’m a Celeb bosses and pleaded that they: “Should look at her (Rooney) to do more stuff – and I think she’d love it.”

“There’s so much more to Coleen than just a court case,” the 56-year-old added.

The case Cundy was referring to was the widely reported “Wagatha Christie” legal case a feud between Rooney and fellow Wag Rebekah Vardy.

Cundy has called for more screen time for Rooney

Getty

Vardy unsuccessfully sued Rooney after the latter accused the former of leaking private information about her to the press.

Cundy was pleased Rooney’s “really soft girl” side was emerging from the “strong face” she had to show during the “Wagatha Christie stuff”.

“I’m team Coleen,” the Irish Love Island star revealed.

Rooney has also proved popular with fans, tipped to be a strong contender to be named Queen of the Jungle.

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